by Cindy | Dec 3, 2017 | Experiences, General Business, Leads, Uncategorized
The beauty of Facebook from a marketing standpoint is that no matter what type of business you operate, there’s an audience on there for you. What’s more, Facebook offers a wide variety of ad targeting options, which allows you to precisely define your...
by Cindy | Nov 27, 2017 | Experiences, General Business, Leads, Uncategorized
These days, everybody has a website. But just carving out a piece of virtual real estate for your business isn’t enough – especially given the amount of competition. What you want – no, what you need is a website that not only attracts the right...
by Cindy | Nov 19, 2017 | Experiences, General Business, Leads, Tip of the Month
You’re probably already well aware of how popular LinkedIn has become for the modern business professional. But beyond networking with other likeminded individuals, searching for career opportunities or finding top talent for your own business, did you know that...
by Cindy Cavoto | Nov 10, 2017 | Experiences, General Business, Leads, Tip of the Month, Uncategorized
As a small business, being competitive in today’s digital age is all about getting found online. Your prospects are turning to the internet when they need information about the products or services you sell, and if you’re not on the list of results,...
by Cindy Cavoto | Nov 5, 2017 | General Business
Providing value to your audience is what keeps them coming back for more. Be sure to provide insights for your readers that will solve a problem or offer an insight. Keep in mind that readers can get their information anywhere on the internet today. You will need to...
by Cindy Cavoto | Oct 8, 2017 | General Business
You’ve worked hard to craft the perfect email message that you just know will get you more leads and subsequent conversions. The problem is, you don’t have enough people to send that message to. Getting people to opt in to your email campaign can be...